The TAKE IT DOWN Act has today been signed into law in the United States, creating federal offences for publishing non-consensual intimate imagery, including AI-generated deepfakes.
Key points
- Knowingly publishing, or threatening to publish, non-consensual intimate images of identifiable people becomes a federal crime.
- The offences cover both authentic images and realistic “digital forgeries” created with AI.
- Covered online platforms have one year to put in place a notice-and-removal process.
- The Federal Trade Commission will enforce the platform obligations.
UK-based platforms and services that host user-generated content and have US users should begin planning now for the removal obligations that apply from May 2026.
Source: TAKE IT DOWN Act, Public Law 119-12 (GovInfo)
Need help understanding what this change means for your organisation? Get in touch for a pragmatic, no-obligation conversation.
